In sales your pitch partner and/or team need to become like an extension of your family. You must know one another on a very deep and emotional level so you all can read one another beyond the obvious verbal and physical cues. You need to be so in sync that while in a pitch it almost begins to feel like you are all sharing one brain, and delivering the information as such.
Read MoreAccording to The 2015 B2B Small Business Marketing Report from The Content Marketing Institute, case studies, also known as customer success stories, rank among the top five content marketing tactics for B2B companies
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